LET IT SNOW
Brief
To create a festive, brand experience for luxury auto brand Polestar at Futurestores on Oxford Street
Solution
A beautiful, elegant, virtual environment created for Futurestores hi-definition, floor to ceiling screens framing the new Polestar 4 with animated snowfall formed of the Polestar icon.
Results
Over the 2 weeks of the installation, more than 30,000 shoppers stopped to snap images for socials and enjoy evening carol singing performances at the Let It Snow experience.
